Review of Puritan’s Pride

Continuing my reviews of popular supplement companies, today, I want to review Puritan’s Pride in detail. This review is based on my experiences.

Overview

Puritan’s Pride is the mail-order, factory-direct, division of NBTY. Besides Puritan’s Pride, NBTY also manufactures Nature’s Bounty, Vitamin World, Rexall, Sundown, Solgar, and American Health products, some which are sold in supermarkets.

I have ordered from Puritan’s Pride since the summer of 2000, when I started getting into health again after a rather unhealthy hiatus, in which I ballooned up to 200 pounds. I had ordered from Lee Nutrition and Nutrition Headquarters in the mid-1990s, but by 2000, both companies were out-of-business, so I went looking for an alternative source of inexpensive supplements. Since 2000, I have ordered from them probably 30-40 times, so this review of Puritan’s Pride is based on quite a bit of experience. Some of the items I am familiar with include, B-Complex 50, Multi-Enzyme, and Fish Oil with Garlic.

Quality

Puritan’s Pride guarantees their products, and when tested by independent labs, all of Nature’s Bounty’s products, including those of Puritan’s Pride, perform very well. I feel very confident that Puritan’s Pride products are high quality. I haven’t had any quality problems with any of my Puritan’s Pride products.

Product Selection

Puritan’s Pride has a decent selection of products, most for great prices, although they seem to be slow to get some of the newer, cutting-edge products, and when they do, the price is often higher than their other products.  I wish they offered more multi-vitamins without iron, and with lower levels of Vitamin A (both of these concerns reflect newer research about supplementing with Vitamin A and iron). In this regard, their products seem kind of old-fashioned.  I am guessing most people with find what they need from Puritan’s Pride. I wish they had Bromelain 2000 GDU product, but I can easily get that elsewhere. Puritan’s Pride bought Doctor’s Trust a few years ago, and unfortunately, did not continue DT’s fine line of products.

Value

Puritan’s Pride always runs sales, and the key to getting the absolute best deal is to know which sale is running. I have never seen products sold for full price, so the deal you get depends on the sale they are having. They tend to have the following sales, listed below. I have placed the percentage savings off their regular price in parenthesis:

Buy 1, Get 1 free (50% off)

Buy 2, Get 3 free (60% off)

Buy 1, Get 2 free (67% off)

60% off

70% off

60-80% off

Rarely does Puritan’s Pride offer 70% off sales, or the 60-80% off sale (in which some items are 80% off, but not many). This means that the best regularly-offered deal is the “Buy 1, Get 2 free” special, which almost always runs every summer, and sometimes during other times of the year. Thus, I tend to stock-up from Puritan’s Pride products in the summer.

They also offer discounts on top of their other sales, so be sure to check and see what promotional offer is running concurrently with the advertised sales.

Puritan’s Pride does have several other sites, besides puritan.com, in which other sales sometimes run concurrently with the sale on puritan.com. These include puritansale.com, doctorstrust.com, vitamins.com, and puritancatalog.com. For awhile, puritansale offered 70%+ off many products, making it the best deal available, but unfortunately, most products on that site now are 50-60% off.

While I used to order almost all of my supplements from Puritan’s Pride, they have raised their prices on many products recently, and stopped offering some of their best sales as often as in the past. For this reason, I go to other sources for my supplements these days, since I wrote my original review.

Shipping

Usually the entire order is shipped out quickly, often arriving in a little less than a week. They always send out shipping notices via email, with tracking numbers. This makes keeping track of orders very easy.  A few times I have had to wait for back-ordered items, but very rarely. Typically, the back-ordered items are shipped out within a 10 days.

Service

Customer service is excellent and friendly. I have called them and emailed them in the past and they have always been helpful. I even emailed one of their representatives about the strength of their enzyme products (enzymes are measured by both activity and weight, and Puritan’s Pride only lists enzyme weight on their products), and she kindly contacted their scientists to find out the information I needed.

Overall

I used to consider them my primary supplement company, but now that belongs to Swanson, because Swanson currently seems to offer more variety and better prices. However, Puritan’s Pride offers high-quality products for a great price, and are well worth checking out if you think you are paying too much for your vitamins.

Puritan’s Pride Quietly Ditches Life’s Rewards

Last year, Puritan’s Pride implemented a program called “Life’s Rewards” which gave a percentage of every purchase back to the consumer in the form of rewards. They were pretty generous with their rewards actually! However, when the last catalog came out, Puritan’s Pride also raised their prices on every item, around 5% or more! I don’t know if this was done to offset the cost of the Life’s Rewards rebates or not, but the timing is suspicious.

Well, recently, there is no mention of Life’s Rewards on the Puritan’s Pride site, and they are now advertising their new, lower prices (which seem to be the lower, original, prices in most cases).

Puritan’s Pride told me they are re-evaluating the Life’s Rewards program. I can’t imagine a price increase during this economy was a good idea, even if it was to be returned as a reward rebate later.

This explains the mystery of what happened to the Life’s Rewards program! Puritan’s Pride is an excellent company, and I think that keeping the base prices lower, and re-tooling the Life’s Rewards program is probably a good idea.